Sean Santiago lives the kind of creative life in Brooklyn where Tumblr dreams are made. The Senior Home Editor at Refinery29 has a beautiful style blog, a new magazine called Cakeboy, a perfectly curated Instagram feed, and the kind of effortless style even a girl can envy. Whether high fashion or emerging trends, normcore or dandy, Sean dabbles with a little bit of everything. With the men’s shows in London, Milan and Paris in full force and the first annual Men’s Fashion Week in New York City kicking off next month, we’re turning our focus to men’s wear. If there ever was a time for guys to get serious about fashion, the industry is offering way more tools than ever to help. So we asked Sean for his top tips to help men step up their style game.