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Meet the Designer: Sunja Link

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Motivated to make clothes that matter, and last, this Vancouver designer takes each piece from fabric to fit.

Using fabric sourced from Italy and Japan for her signature sheath dresses to Sixties-inspired coats, Sunja Link is all about making clothes that are feminine and easy. She launched her line in 1999 and spent 10 years building her business before taking a time out for family. Now, back in full force, she has a new Vancouver storefront with longtime friend Dace and a whole new perspective on designing with intention and instinct. We caught up with her to learn more and asked her to spill on all her favorite things.

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Designer, Sunja Link.

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"I am trying to do it on my own terms, not get influenced by how things 'should' be done."

HOW DID YOU GET YOUR START IN FASHION DESIGN? As a kid, I had a sketch book. My line was called Sunja Pink.

WE LOVE ALL THE SILHOUETTES OF YOUR PIECES. HOW WOULD YOU DESCRIBE THE SUNJA LINK AESTHETIC? Effortless.

WHERE DO YOU FIND INSPIRATION FOR YOUR DESIGNS? From the fabric, from my own fashion mood. I try to only make pieces I would wear.

YOU RECENTLY CAME BACK TO WORK AFTER SOME TIME OFF WITH YOUR KIDS. WHAT WAS THE MOST CHALLENGING PART ABOUT GETTING BACK TO WORK? I missed all of it, but coming back I forgot about how tough the whole industry is. I am trying to do it on my own terms, not get influenced by how things ‘should’ be done. I must remember to stick to my gut.

THE DESIGNER: SUNJA LINK

  1. YOUR GO-TO OUTFIT: Oversized t-shirt and jeans.
  2. ONE THING YOU CAN’T LIVE WITHOUT: My kids.
  3. FAVORITE DESIGNER: Pheobe Philo.
  4. SOMETHING YOU ALWAYS CARRY WITH YOU: My phone, boring but true.
  5. STYLE ICON: Too many, any woman who is comfortable in her own skin.

THE BRAND: SUNJA LINK

  1. TOP 3 SELLING STYLES: The Pullover Dress, the Linen Nightshirt, and the Gathered Dress.
  2. SOMETHING YOUR LINE IS KNOWN FOR: Versatile, for all ages and ethically made in Canada.
  3. WHAT’S PLAYING ON THE SPEAKERS IN YOUR STUDIO? New D’Angelo.
  4. SOMETHING YOU’RE CONSTANTLY RE-STOCKING: The Linen Night Shirt and Pullover Dress.
  5. YOUR BRAND IN 3 WORDS: Effortless, thoughtful , well-intentioned.